Customer Relationship Management (CRM) is a crucial tool for businesses today. CRM is a strategy that helps businesses manage their interactions with customers, clients, and prospects. It is a process of gathering and analyzing data to improve customer satisfaction, and increase sales and loyalty. CRM software helps businesses to automate and streamline their customer relationship strategies.
The importance of CRM is evident in the success rate of companies that implement it. Customers are the lifeblood of any business, and with CRM, businesses can: