Monday, June 10, 2019

Emerging Markets: Emerging Acquirers from China and India (Case Analysis) Global Business Strategy Mike W. Peng


Introduction

Multinational Enterprises (MNEs) opt merger and acquisition (M&A) as the primary mode to enter the foreign market due to synergies, growth, increase supply-chain, and eliminate competition. The resource-based, industry-based, and institution-based view helps MNEs to determine a strategy to enter into the new market. Chinese and Indian MNEs are also following the same concept to enter into a foreign market. Chinese and Indian MNEs have a competitive advantage in their respective home countries, China in the industry based and India in technology-based. China has the advantage of support from Government side whereas a disadvantage of suspicious actions by the host country. India does not have the advantage of support from Government side but due to being private firms government trust is high in the host country in comparison to the Chinese MNEs. Chinese and Indian MNEs conversion ratio is not in good figure though Indian MNEs leads the acquisition by 67 percent to 47 percent of Chinese MNEs. The MNEs lack the management techniques and capabilities due to which they have been criticized in post-acquisition stages.





Discussion

1. Why have M&As emerged as the primary mode of foreign market entry for Chinese and Indian MNEs?

China has a competitive advantage back in the home country in energy, mineral, and mining and India has an advantage in high tech and software services. So Chinese and Indian MNEs have chosen M&As as the primary mode of foreign market entry to support and better their advantages back in their home country. The merger process helps to form a single business by merging and the acquisition helps to take over the established business in the host country. In most of the host country, the MNEs are obliged to tie up with the local firms so M&A is advantageous in such conditions. Also, M&A helps the MNEs to reduce risk in entering the new market segment and also reduce business risk while operating solely.



2. Drawing on industry-based, resource-based, and institution-based views, outline the similarities and differences between Chinese and Indian multinational acquirers.

The industry-based view is based on the external factors that affect the competitiveness in the industry, and factors creating external threat and opportunities. China and India have already gained a competitive advantage in their respective home country. China being stronger in manufacturing industries and targeting in energy, minerals, and mining crucial supply to the manufacturing industries. India in other hand has strength in a world-class leadership position in high-tech and software industries and M&A in the same sector.

The resource-based view is based on internal strengths and weakness regarding its capabilities and human resources. The MNEs from both countries seem to be weaker in international experience, management knowledge, and handling capabilities. The effect can be seen in the post-acquisition stage when both nation MNEs taking "high road" to acquisitions to have the autonomy, and keep acquirers top management intact.

According to Peng Mike W (2014), (pg 47) "The institution-based view of strategy has emerged as a leading perspective in Strategic Management. It incorporates the institutional dimension when offering relevant answers to the fundamental questions of strategy. One of the challenges of this perspective is to develop stronger measures of institutions". The resource-based view focuses on legal rules and regulations and is influenced by the state and society. The Chinese MNEs are mainly state-owned enterprises so they have strong support from the government but are suspicious in the eye of the host nation. The Indian MNEs are privately owned and do not have support as of Chinese MNEs but are trusted by the host nation government. The Indian MNEs provide value to shareholders but the Chinese MNEs destroy value for their shareholders.



3. ON ETHICS: As CEO of a firm from either China or India engaging in a high-profile acquisition overseas, shareholders at home are criticizing you of "squandering" their money, and target firm management and unions-as well as host country government and the media are resisting. Should you proceed with the acquisition or consider abandoning the deal? If you are considering abandoning the deal, under what conditions would you abandon it?

It certainly takes a certain time for the growth curve to climb up while doing business as MNE. As of example in the case, putting all the eggs in one basket is risky so the eggs should be kept in different baskets so that the risk can be minimized. The acquisition process is the same in the case of investing in a foreign nation. The growth level in the home country gets saturated at a certain time so it is best to go global and M&A helps the firm to be globalized.

As I see the factor or driver can be Synergistic motives as it can be explained by industry, resource, and institution-based rationale. To enhance the M&A market and consolidate market power in the industry based rationale, to leverage superior resources is resource-based, and to overcome legal constraints from the government the institution based rationale is necessary. So there is a high possibility if any considering factors are taken into the sum, the growth is universal. That means I am 100% positive towards continuing the M&A processes.



Conclusion

The best source to enter a foreign market is the process of merger and acquisition due to synergies effect, growth rate, and helps to eliminate competition. The MNEs entering new markets must have competitive and differential products or product lines as China has an advantage in the manufacturing industries and India has an advantage in the technology. The MNEs should compare internal and external environment using Strategy Tripod of resource-based, industry-based and institutional-based view to have a competitive advantage in the new market. They should also consider factors of post-acquisition since many MNEs fails to sustain in the long run due to incapability in the management of the acquired institution.







References

Peng, Mark W. (2013). Business Strategy, Business-level Strategies. Retrieved May 15, 2019, from


Sahlanis Argyroula. (2015, June 30). Emerging Markets: Emerging Acquirers from China and India. Retrieved May 15, 2019, from


Palmer Barclay. (2019, April 25). Why do companies merge with or acquire other companies? Retrieved May 15, 2019, from