Monday, June 10, 2019

Emerging Markets: The Private Equity Challenge (Case Analysis) Global Business Strategy Mike W. Peng


Introduction

Private equity means the investment made in private companies or buying out public companies by taking them out of stock exchange. According to Peng, "The market for private equity focuses on using funds borrowed from private sources to buy out existing shareholders and make a firm private." Private equity has been controversial due to its advantage and disadvantages. Critics from developed countries have been against private equity since they argue it brings income equalities, exploit the resources and cut down the job opportunities. But in emerging markets like China, it is well accepted due to value-adding technique and value-added resources.

The private equity ensures the investment and its return on investment creating higher values for the shareholders. They work on maximizing the profit with skilled and experienced investor and appointment of the employees of highly qualified candidates. They create a financial discipline in the system to increase the profit and decrease the unnecessary expenses. Private equity work for long-term basis so that the investor gets more secured returns with less risk and capital preservation techniques.





Discussion

1. If you were a private equity specialist, what kind of target firms would you look for?

Private equity means the investment made in private companies or buying out public companies by taking them out of stock exchange and to have control over to make out more profit. As a private equity specialist, I would examine both internal and external environment of the firm regarding its competitive advantages through institutional, industry and resource-based view. The organization with the products or services that will be competitive in the market. The product or services should have potential market growth and should be expandable and innovative. The past performance of the industry, maturity, and new entrants in the industry should be considered. There should be an accounting of the customer base and the suppliers of the firm. The capital requirements if the business is acquired considering the manufacturing capacity the company is running currently and the reason for the downsizing of the firm. The prior management team should have all the managerial procedure should have been recorded in a magnificent manner. The company's legal procedures and financial transactions should be transparent. The organization should have to cooperate with all the government rules and regulations properly.



2. If you were CEO of a publicly traded firm and were approached by a private equity firm, how would you proceed?

The reason to accept or decline as a CEO depends upon the economic and operational condition of the firm. There is numerous advantage to be taken by a private equity firm. The private ownership can work for maximization of shareholders value, financing can be increased through private sources, and from the public if the firm trades publicly. There will be the possibility of an increase in pay and compensation of the employees and the employees can benefit more growth opportunity in private equity.

Though there is an opportunity to grow at the end, the full control will be on private equity firm who is taking over and ultimately diminish of CEO is certain. So rather be fully acquired, I can give them the option of the partial stake so that I can continue with my vision for the firm with sharing of a new business partner. Bringing a new partner will also bring equal control in the business to keep an eye on the investment by the new partner. But the risk of giving partial share is that the private equity after few years will try to take investment back either by selling the company or by selling their stake.

  If I am to deny the proposal, I need to enhance my business and work for innovative products to attract more stakeholders to invest in the firm. I need to improve my workforce by exploiting the current employees and recruiting more qualified candidates for the purpose of market and product development. So if a company is doing well enough and making a profit, there is no point in selling the business. Working on the management skill and innovating the product line will be the best option as a CEO of the publicly traded firm.



3. If you were Chinese regulator, how concerned should you be after you have learned about the criticisms against private equity in the United States, Germany, South Korea, and elsewhere?

As of criticisms, private equity has increased the income inequality between the financers and managers, has been exploiting high profit and returning a low profit to the host nation, and resulting in job cuts. Though private equity has been always in controversy, it has higher benefits than the public firms. Private owners are very much concerned about their investment so they work on returning optimal results. They appoint a high level of qualified candidates who are expert on their fields to operate the firm to maximize the profit. A great level of financial discipline is maintained to ensure the control in expenses and maximization of capacity. Private equity pays higher to its employees and makes them work more efficiently and effectively boosting the average performance as compared to public firms.

Private equity investors will provide high value of shares to the stakeholders since their own investment is in the firm so a good deal is expected as shareholders. It also brings long term investment, long-term investment means a strong strategy to minimize the risk and preserve the capital. Private equity can grow faster than other business since the investors are expert and experienced. So we can say that private equity firms want the business to do well in order to generate a good return.

















Conclusion

We can conclude that private equity firms have been more accepted in emerging markets like China and has been criticized in a developed market like USA, Germany. Private equity firms bring more strength and transparency in the firm in comparison to public firms. The investor closely with the firm, monitor the operation and brings up strong strategies to ensure the return on their investment which ultimately benefits its stakeholders. The private equity brings on stronger management with skill and experiences. It brings up discipline in management, operation, and finance which ensures lesser risks and increases the value with stable growth and impressive returns. The private equity investors are skilled and experienced enough to provide benefits for the company by extracting final value at the right time. Since the private equity firm is not bounded by the state, they can bring up large investments and active involvement. They also equally provide high compensation for its employees.

















References

Peng, Mark W. (2014). Business Strategy, Governing the corporation around the world. Retrieved May 24, 2019, from


Unknown. (Unknown). Private Equity Investment Criteria. Retrieved May 24, 2019, from


Schleckser Jim. (2016, July 19). Is Selling to Private Equity a Victory or a Defeat? Retrieved May 24, 2019, from


Unknown. (Unknown). Five benefits of private equity investment. Retrieved May 24, 2019, from